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CULTURAL COMPETENCY TRAINING FOR HEALTHCARE PROFESSIONALS and CHINESE MEDICAL TOURISTS

 

 

 

Chinese
Culture,
Etiquette & Protocol

 

Year of Rooster

 

Useful Expressions

 

 

 





 

 

 

Cultural competency is at the core of high quality, patient-centered care, and it directly impacts how care is delivered and received. By developing a cross-cultural mindset, healthcare professionals are able to more thoroughly understand the values, beliefs, behaviors and attitudes of their patients, build positive relationships and trust, develop cultuirally-sensitive communication skills, and assess the importance of traditional Chinese medicine to the patient and family. Medical tourists better understand, manage, and cope with the course of an illness, the meaning of a diagnosis, and the consequences of medical treatment.

According to Juwai, Chinese tourists spent $215 billion overseas in 2015 – $10 billion that went towards overseas medical tourism alone.

"Healthcare ranked the foremost topic of interest among Chinese high-net-worth individuals, with 50 percent of respondents citing healthcare as a topic of interest. This puts healthcare well and beyond both shopping and tourism in general among China's wealthy, further underlining the importance of the Chinese healthcare market." (Hurun Report)

Current trends contributing to this increase include:

  • China's rapidly expanding market of high networth individuals (HNWIs)
  • Key demograhics: ageing and urban populations
  • Increased focus on health and fitness, e.g. medical treatment at world-renown medical facilities, therapeutic tourism, gloal athleisure

With one of our senior partners, we have developed specialized services for healthcare professionals, providers, and institutions that are currently offering, or planning to offer, treatment and care for Chinese Medical Tourists.

Our Advantage: Cultural Savvy has been working with global organizations for 18 years, with a strong focus on Asia. Our partner, a native of China, brings a unique combination of medical training, graduating from one of the most pretigious medical universities in China, and more than ten years of intercultural expertise working with Chinese and U.S. companies in numerous industries.

 
 
CONTACT US to discuss how our training, consulting, and coaching services can help your company become culturally savvy. 



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